The first step to sustainable Fashion is to increase people’s awareness and not only people’s awareness towards sustainable Fashion but the companies and the governments as well. Today Fast Fashion has changed how we purchase and dispose of our clothing. Just fast Fashion about 40% of fast Fashion are worthless upon arrival and ends up in the landfill. Regardless, fashion industries depend on consumers to buy and consume Fashion, which means we, as consumers, hold power to demand sustainable Fashion. Increasing the knowledge about the current situation and issues in the fashion industry and the lack of sustainability from a social perspective, environmentally friendly and economically will bring some change.
The most important thing in becoming more sustainable is changing attitude. The fast fashion industry has bombarded us through constant marketing, making us feel like we need to buy the latest trendy pieces. This mindset toward our clothing needs to change to successfully find ways to be sustainable in Fashion.
Below are some ways to transition to sustainable Fashion while saving your money and contributing to saving the planet along the way.
Tip #1 - Engage readers right away
Invest in good basic:
invest in pieces that won’t go out of Fashion and can be worn year-round—style better to keep the fashion vibe alive. Stick to a more neutral color so you can style and match your existing pieces to create your perfect everyday wardrobe.
"With good basics, you'll have endless options"
Take care of your clothing:
Caring properly for our clothes keeps them looking new and increases their longevity. Always look at the care label before washing and wash them according to the instruction. Avoid washing clothing that does not need to be washed so often, such as sweaters or denim. Avoid hanging knitwear and sweater as the shapes will be distorted; instead, fold them.
Quality over quantity:
Choose sustainable brands that produce high-quality and durable garments that will last you long. If possible, choose clothing made from natural fiber to help avoid polluting the ocean and decomposing quickly.
Buy second-hand and vintage:
The best way to embrace sustainable Fashion is by shopping for pre-loved and second-hand clothes and accessories. Charity shops/ op shops are great as they allow you to find pieces others can’t have their hands on; they also promote reuse, recycling, reducing landfills and slowing down fast Fashion.
"BECAUSE THERE IS NO PLANET B"
Repairing and altering clothes:
Rather than throwing your loved clothing that needs to be fixed, find ways to repair or alter your clothing to give them a new life. There are many ways to fix it, such as painting, embroidering, and making simple cuts and stitches to make it more interesting.
Buy from transparent brands:
If you are buying new clothing, buy from brands that are transparent about their manufacturing process and supply chain. Be aware of greenwashing as many brands are creating pieces appealing to the eco-minded shopper while still underpaying their workers and using unsustainable fabrics in their other lines.
Thank you for reading. :)
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